Home Resources Infographic 3 Tips for better mobile surveys

3 Tips for better mobile surveys

With the average number of mobile survey completes ranging from 30% to 60%, designing for mobile is not optional. In this most recent research on research, jointly conducted by Dynata, Forsta and MaritzCX, we explore the survey presentation of three commonly used question types: grids, Net Promoter Score, and lists.

Using a multi-cell design, we tested each presentation condition in a survey among 2280 participants. We investigated data comparability, data quality and participant experience.

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B2B program accelerators For over 20 years, Forsta has been working with B2B organizations, across a wide spectrum of industries, honing our tools to master the complexities faced by companies like yours. Forsta has been recognized year after year by industry experts for our knowledge, experience, and powerful approach to delivering B2B insights programs that […]

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