- Survey design
- Visual reporting
- Customer satisfaction analysis
- Issue resolution alerts
World-leading medical device company CareFusion wanted to up their game when it came to customer satisfaction. Forsta helped them build the Voice of Customer (VoC) program to take on the task.
Ad hoc surveys that weren’t telling the real story
CareFusion had a problem – a big gap where customer feedback should be. Surveys were done ad hoc, using too-small sample sizes, with results that didn’t tally with what staff saw on the ground. They asked for our help to replace ad hoc surveys with a rock-solid system that gave a better read on customer opinion.
More customer stories
Closer to customers. Ahead of competitors. Tools used Multi-mode survey design Real time touch-point level reporting Issue resolution alerts Expert feedback consultation For AIG, getting an edge on competitors meant bridging the gap between company and customer. With Forsta in its corner, the insurance giant built a vast, powerful program that listened to customers, and fueled the business with their feedback. The challenge One step removed […]
Getting the balance right for KS&R Tools used Surveys design Data visualizations Live video Digital interviews Text analytics How we helped market research firm KS&R balance keeping their tailor-made approach to research with saving their people time. The challenge Creating custom-made research despite market pressures Making sure their research is custom-made for clients is at the heart of KS&R’s strategy. But around them, […]
Parent voices without borders Tools used Survey design Interactive dashboards Localization & translation Alerts Cognita is a network of schools that spans the globe – from Europe to Latin America to South-East Asia. With Forsta’s help, it created a program to hear and harness the voices of parents across different regions and languages. The challenge […]
Get industry insights that matter,
delivered direct to your inbox